Music | Blue Moon Brewing Company Toasts 20 Years With Once-In-a-Blue-Moon Celebrations Nationwide | Friday July 31st


To Celebrate its 20th Anniversary, Blue Moon Will Brew the Perfect Combination of Live Music and Great Beer in Hometown Denver and at Moonlit Parties Throughout the Country
 
On Friday, July 31, Blue Moon will proudly celebrate its 20th Anniversary; and what better way than under a lunar blue moon? During the evening’s moonlit hours, Blue Moon will host a spectacular evening of events throughout Lower Downtown Denver, the neighborhood where Blue Moon was first brewed back in 1995, including a series of free rooftop concerts, culminating with a performance by electronic music project Big Data, featuring special guest Robert DeLong. Blue Moon brewers will also pour a specialty beer release.
 
“As a brewery, we’ve come a long way in 20 years, and we’re excited to celebrate this with the people who got us here—our fans—and the things they love most: food, music and great beer,” says Keith Villa, founder and head brewmaster at Blue Moon Brewing Co.
 
Four local bands will play opening sets on rooftops throughout the area (Jackson’s, Lodo’s, Hayter’s & Co. and Sports Column) from 6 to 8 p.m. At 8:30, Big Data, featuring special guest
 
Robert DeLong, will take the stage at Blue Moon Brewing Co.’s SandLot Brewery. Doors open
at 7:30 p.m. The evening will wrap up with a nationwide toast (more than 750 locations across the country will also be hosting Blue Moon Anniversary parties) led by the Blue Moon brewmasters at 10 p.m. The event is free and open to consumers (21 and up) who RSVP.
 
To attend, fans can first visit BlueMoon20Years.Eventbrite.com to register for a lanyard* and admittance to any of the four rooftop concert events and to Big Data’s performance at The SandLot.
 
As Big Data and special guest Robert DeLong play, fans can enjoy Blue Moon’s top brews alongside food pairings. Tokens earned by fans at the rooftop concert events will be redeemable for specialty samples of Blue Moon 20th Anniversary Ale. The celebratory beer is a combination of a Belgian-style White and a Belgian-style Tripel, two of Villa’s favorite Belgian beer styles from when he earned his Ph.D in brewing in Brussels. The smooth-bodied ale has a warming finish and hints of coriander, orange peel, fruity esters, spicy esters and a touch of sweetness.
 
When Keith Villa created Blue Moon Belgian White Belgian-Style Wheat Ale in 1995, he introduced beer drinkers across the country to Belgian-style beers with a creative twist. Twenty years later, Villa is one of the pioneers of the craft beer movement and Blue Moon has a lot to be proud of. In the past year alone, they’ve released two new varietals in addition to the 20th Anniversary Ale—First Peach Ale and White IPA—and have given rising artists the opportunity to showcase their work nationally on Blue Moon Belgian White labels throughout the summer. In 2016, Villa and his team plan to open another brewery and tasting room in Denver’s burgeoning River North neighborhood.
 
For more information on The Blue Moon Brewing Company, please visit www.BlueMoonBrewingCompany.com, www.Twitter.com/BlueMoonBrewCo, or www.Facebook.com/BlueMoon.
 
*Lanyards will be distributed to registered guests at rooftop concert events on a first-come, first-served basis. Lanyards grant access to each rooftop concert and The SandLot.
 
About Blue Moon Brewing Company
At Blue Moon Brewing Company, everything we do flows from our artistic approach to brewing. We craft our broad array of beers with flavorful ingredients for an inviting taste, perfect for enjoying the moment with friends. It’s been that way since we added our first flavorful twist back in 1995 in Denver, Colo., and that’s why we say our beer and everything we do is artfully crafted. More information is available at www.BlueMoonBrewingCompany.com.

Pretty Lights Gets Busy with Limited Edition Gear for Colorado Fan

Electronic music is not the only thing EDM producer, Pretty Lights (aka Derek Vincent Smith) is redefining. This month, Pretty Lights is reimagining Colorado gear and paying homage to his most loyal fans with a unique limited run streetwear collection. The Pretty Lights x Colorado #AnalogAesthetic collection is a seven piece capsule designed especially for hardcore Colorado fans.  

Here's the deal – this gear is so limited that an app was built to have fans wait in line for it ‘til it drops. It’s called Virgin Mega, and it’s the only place where you can buy this collection. You can download the iOS version on the Apple App store here or the Android version on the Google Play store here to get in line for the first drop. The first pieces of the gear went on sale Thursday, January 22 at 2pm EST/12pm MST on Virgin Mega. Next sale went on sale Monday, January 26 at 2pm EST/12pm MST (with an additional drop on Wednesday, 1/28). To find out additional details, follow @virginmegausa on Twitter or Instagram.
 

Existing in a seemingly overcrowded electronic music landscape, Pretty Lights has continued to distinguish himself from your prototypical “EDM DJ.” Pretty Lights is now taking his genre defying aesthetic and remixing the visuals for the state that helped raise him: Colorado. The Pretty Lights x Colorado #AnalogAesthetic set is a seven piece capsule collection of gear that pays homage to the Rocky Mountain lifestyle, all with Pretty Lights’ signature "retro-future" mash-up flavor. Only available through Virgin Mega, the Pretty Lights x Colorado #AnalogAesthetic collection will make sure you’re always the freshest around the block.
 
Additional details below. Stay tuned for more exclusive news and releases. Hope to see you in line!

Pretty Lights X Colorado #AnalogAesthetic Collection:
First Drop: Thursday, 1/22 at 2pm EST/12pm MST
Hockey Jersey, $80

Mesh Jersey, $45

Second Drop: Monday, 1/26 at 2pm EST/12pm MST
Hooded Sweatshirt $55

Joggers $80

Third Drop: Wednesday, 1/28 at 2pm EST/12pm MST TODAY!!!!
Long Sleeve Tee, $35

Snapback Hat, $35

Varsity Jacket, $125