First Look: The Simple Parade - "Going Through Something"

We have the pleasure of sharing the exclusive premiere of the video for “Going Through Something” from The Simple Parade. The band was able to share some thoughts on the song and vision for the video, as well as what’s coming up for the band in 2019.

This song came out a very physically and emotionally exhausting part of my life. After years of struggling with severe heath issues, it all came to a head with one very impactful and jarring health scare that nearly took my life. After this unnerving wake up call, I decided that I was going to start being more honest with people about how I was actually doing. I began to have very real conversations with people (usually over coffee), and I found that when I was vulnerable about my struggles, others started opening up to me about there struggles as well. This song is a collection of some of the stories I heard in my journey (I changed the names, of course), and a realization that we are all going through something, and that there is no need for us to feel alone here. It has been my experience that peace comes in two phases. First, we need to be open about our struggle and let people into our story. Second, we need to be advocates for each other and help each other in our struggles. If anything, I pray this song gives people permission to he honest and hope in the community that surrounds them. A big ask, I know, but why not put something good out there and hope that it helps make life a little better!

When asked about how the idea for the various locations of the video came about.

The idea was to film us playing the song in various locations where people were, well, going through something (aka everywhere!). The concept of incorporating the mailbox for people to write out what they were going through was our videographers idea (well done Mikey!), and I think it really helped bring the whole theme of the song together in a tangible and poetic way.

We filmed this video in various locations throughout the Denver Area (chapels, theaters, downtown, coffeeshops, hospitals, etc) over the course of a full year (hence the various beard lengths:) ), and although it was definitely a labor of love we are very encouraged to see how it turned out!

The band has some big things in store for early 2019 that will aim to reach out to those who share the crazy up’s and down’s of everyday life.

This song "Going Through Something" is a single that will be on our second album "Seeker" that will be released in early 2019. Since the release of our first album "A Love Story" (that we recorded back in CA and released in 2016), we had actually put The Simple Parade on the back-burner. However, we are very excited about this new album and feel like it could be a true encouragement to people who are wrestling with doubt and faith in this crazy life journey. With that, we are hoping to start playing more shows in the Denver area, so check our website to see when/where we are playing next.

Ultra5280 Presents: The Best Albums Of 2017

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Every year we like to reach out to some of our closest friends in the industry and get their take on their favorite albums of the year. One name was pretty consistent on everybody lists and without any argument looks like Kendrick Lamar's "DAMN." was tops. Other notables were SZA's "Ctrl", and The War On Drugs "A Deeper Understanding". Stay tuned later this week as we name our top shows of 2017.

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Robert Castro - Editor In Chief at Ultra5280

1. Kendrick Lamar - DAMN.

2. The War On Drugs - A Deeper Understanding

3. The National - Sleep Well Beast

4. Big Thief - Capacity

5. Portugal. The Man - Woodstock


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Kelly O'Keefe - Writer (Music & Fashion) Ultra5280

1. Harry Styles- Harry Styles

2. Kesha- Rainbow

3. Portugal. The Man- Woodstock 

4. SZA-Ctrl 

5. Kendrick Lamar- DAMN.


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Lina Skrzypczak - Writer (Music & Fashion) Ultra5280

1. Polo & Pan - Caravelle

2. Kendrick Lamar - DAMN.

3. Washed Out - Mister Mellow

4. Ariel Pink - Dedicated To Bobby Jameson

5. Bibio - Phantom Brickworks


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Michelle (Meesh) Deyden - Photographer & Writer (Music and Fashion) Ultra5280

1. Overcoats - Young

2. Son Little - New Magic

3. Noah Gundersen - White Noise

4. Kendrick Lamar - DAMN.

5. Arcade Fire - Everything Now


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Bridget Burnett - Photographer (Music and Fashion) Ultra5280

1. Odesza - A Moment Apart

2. Kendrick Lamar - DAMN.

3. SZA - CTRL

4. Lorde - Melodrama

5. JAY-Z - 4:44


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Tobias Krause - Events Manager at Two Parts / Booking Dude at The UMS

1. Parallelephants - Supply

2. Proz Taylor - Deadman Wonderland

3. Toro Y Moi - Boo Boo

4. LCD Soundsystem - American Dream

5. GGOOLLDD - Teeth

 


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Danny Sax - Talent Buyer at AEG

1. King Gizard & The Lizard Wizard – Murder Of The Universe

2. Thundercat - Drunk

3. Myrkur - Mareridt

4. Dreadnought – Awake In Sacred Waves

5. Code Orange – Forever  


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Amy Osgood - Program Director at Passport Program

1. SZA - Ctrl

2. Kendrick Lamar - DAMN.

3. Arcade Fire - Everything Now

4. The XX - I See You

5. Sylvan Esso - What Now


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Rikki Aston - Talent Buyer at Live Nation

1. Quicksand – Illuminant

2. Billie Eilish – Don’t Smile At Me

3. St. Vincent – Masseducation

4. SZA – Ctrl

5. Kehlani – SweetSexySavage


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Zoe Lanterman - Marketing Director at Soda Jerk Presents

1. Kendrick Lamar – DAMN.

2. King Krule – The OOZ

3. Courtney Barnett & Kurt Vile – Lotta Sea Lice

4. Gorillaz – Humanz

5. (Tie) Mac Demarco – This Old Dog
The War On Drugs – A Deeper Understanding


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Kendall Smith - VP of Sales and Events at Denverite

1. St Vincent - Masseducation

2. Beck - Colors

3. In/Planes - Everything

4. Aldous Harding - Party

5. Gary Numan - Savage


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Joel Rekiel - Founder & Artist Manager at BLDGBLKS / Marketing & Hospitality Manager at Levitt Pavillion

1.  Brand New - Science Fiction

2. The National - Sleep Well Beast

3. Sylvan Esso - What Now

4. Kendrick Lamar - DAMN.

5. LCD Soundsystem - American Dream


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Virgil Dickerson - Marketing Manager at Illegal Pete's

1. Action Bronson - Blue Chips 7000

2. Portugal. The Man - Woodstock

3. Kendrick Lamar - DAMN.

4. St. Vincent - Masseducation

5. Thundercat - Drunk